How to Optimize for Voice Search

How to Optimize for Voice Search

“Okay, Google” – “Alexa” – These are two new entities in a lot of homes now. We tell them to add things to a shopping list, tell us a joke, or like me, get quick facts when homeschooling. But voice search is the newest thing and...
If You Want to Compete, Know Your Competition

If You Want to Compete, Know Your Competition

“To know your enemy, you must become your enemy” — Sun Tsu Art of War This book has so much to offer everyone regardless of your business, where you are in life, or your age. It is non-discriminatory on all of these areas. Whether you are competing in the business...
The Importance and Cost of an SSL Certificate

The Importance and Cost of an SSL Certificate

SSL Certificate (Secure Sockets Layer). That’s the httpS at the beginning of your website domain address. They’ve been around for a couple years now but they are getting more and more important and if you don’t have one, you’re already behind...
Online Marketing Tips that Actually Work

Online Marketing Tips that Actually Work

There are about a hundred million ways to market yourself and your business online. So which ones work? After over a decade in the online marketing business, I have seen what works and what doesn’t and decided to quiz some of my clients and associates about the...